Skillz, the San Francisco-based mobile gaming company, has been making waves in the industry since going public in December 2020. The company’s unique approach to mobile gaming, which allows players to compete against each other in skill-based games for real money, has garnered the attention of investors and gamers alike.
Since going public, Skillz has been busy making strategic moves to expand its reach and improve its offerings. In February 2021, the company announced the acquisition of mobile advertising platform Aarki, which will allow Skillz to offer more targeted advertising to its users. The company also acquired Solitaire Cube developer Tether Studios in 2020, further expanding its portfolio of games.
Skillz has also been busy partnering with major brands to bring their games to the Skillz platform. In November 2020, the company announced a multi-year partnership with the NFL to develop and promote a range of mobile games based on the league’s intellectual property. Skillz has also partnered with ESPN to bring a range of sports-themed games to the platform, including a basketball shooting game and a football trivia game.
Skillz’s unique approach to mobile gaming has helped the company experience rapid growth in its user base. In the fourth quarter of 2020, the company reported 2.7 million monthly active users, up from 2.2 million in the previous quarter. The company’s revenue also grew by 95% year-over-year in the fourth quarter, reaching $68.5 million.
The pandemic played a role in Skillz’s growth, as more people have turned to mobile gaming to pass the time while social distancing. However, the company’s innovative approach to mobile gaming has also contributed to its success. By allowing players to compete against each other in skill-based games for real money, Skillz has created a more engaging and rewarding gaming experience.
Skillz has also been busy developing new games and features to keep its users engaged. In January 2021, the company announced the launch of its first battle royale game, called Big Run Solitaire. The game allows up to eight players to compete against each other in a race to complete solitaire games. Skillz has also introduced several new features to its platform, including a loyalty program called Skillz Rewards. The program allows players to earn rewards points for playing games on the Skillz platform, which can be redeemed for prizes like cash, gift cards, and electronics.
Skillz has been making significant strides in the mobile gaming industry since going public in late 2020. The company’s unique approach to mobile gaming, strategic partnerships with major brands, and innovative games and features have positioned it for continued success in the coming years. As more people turn to mobile gaming for entertainment and social connection, Skillz is poised to remain a major player in the space. The growth Skillz has made in the last three years has been exponential. We can’t wait to see what’s to come next.